NoFraud

About

Business description

NoFraud’s fraud prevention and chargeback management platform maximizes revenue for eCommerce merchants with a combination of AI/ML and human expertise. Accept more good orders, eliminate false declines, and increase conversion, while preventing fraud and chargebacks.

Obvi, a rapidly growing direct-to-consumer supplement brand, faced significant challenges with order approval rates, chargebacks, and maintaining an optimal customer experience. The company’s reliance on Shopify’s fraud prevention system resulted in an alarmingly high rate of order rejections, especially for legitimate customers, which negatively impacted their revenue and conversion rates.

Caraway Home is a leading sustainable houseware brand that emphasizes non-toxic and eco-friendly kitchen and home products. Known for its commitment to customer well-being and product safety, Caraway has built a strong reputation among consumers who value clean, sustainable living. Every interaction, from purchase to support, reflects the high standards that Caraway’s loyal customers expect. 

Credo Beauty is a leader in clean beauty, committed to transparent ingredient sourcing, sustainable packaging, and ethical standards. With one of the strictest definitions of “clean beauty” globally, Credo has built a reputation around customer trust and a high-quality shopping experience. As the brand grew, it encountered complex fraud challenges — particularly in managing reseller fraud.

Magic Mind, a direct-to-consumer subscription brand that offers mental performance drinks for sustained energy and clarity, has quickly become a go-to solution for those looking to enhance cognition and lower stress. As Magic Mind expanded into retail and launched new products, operational complexity and challenges around subscription management and fraud prevention emerged.

After switching to NoFraud, True Classic was able to unblock their pipeline with a seamless solution that removed friction and made it easy for good shoppers to complete their purchases. With the improved pass/fail decision accuracy, the company safely increased their order approval rate by 5%, which helped them capture an additional $140,000 in monthly revenue.

WHP Global is a New York-based brand management firm overseeing some of the world’s most recognized retail brands, including Anne Klein, Isaac Mizrahi, Rag & Bone, Joseph Abboud, G-Star Raw, Bonobos, Joe’s Jeans, and Toys“R”Us. Committed to delivering exceptional customer experiences, WHP Global faced operational challenges that strained resources, hindered growth, and required efficiency.